Growing the Speed Skating Community in Calgary: Spearheading Grassroots Growth for Canada's Most Successful Olympic Sport.

Crafted, curated, and strategized impactful content. Established social media presence as the speed skating club to watch and be part of. Used digital communication strategies to promote the organization's public persona and actively advance our partnerships with organizations like Speed Skating Canada, Speed Skating, Alberta, and the Olympic Oval. Grew following by over 108% in Instagram and Facebook.